content warfare podcast
Michael Stelzner

There are few people better suited to discuss building truly authentic communities than Michael Stelzner, founder of Social Media Examiner and the newly launched My Kids Adventures. That’s why I’m very excited to have him join us in this week’s episode of the Content Warfare Podcast.

Though widely known for work with Social Media Examiner, I wanted Michael to join us to talk about experiencing the community building process from scratch all over again with My Kids Adventures.

For those unfamiliar, My Kids’ Adventures is an online magazine designed to make it easy for busy parents to create adventures with their children anywhere. This community of experts and content creators share step-by-step instructions to creating fun activities in the home, the backyard, on the hill behind the house or in the great outdoors.

And if you’re not sold yet watch this:

<embed src="http://vimeo.com/moogaloop.swf?clip_id=63474839" type="application/x-shockwave-flash" width="400" height="300"></embed>

If you’re intrigued by the My Kids Adventures community I encourage you to connect on Facebook and Twitter.

In This Episode:

Besides learning about My Kids Adventures we also discuss tactically how Michael has launched his newest product. We go all the way from his pre-launch activities building initial buzz and launch ambassadors to executing the launch itself.

If you’ve considered building and launching a community than you’re going to love this episode!

Show Notes:

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About Ryan Hanley

This blog was created to help brands grow their audience, to grow their business. When I'm not writing, podcasting or creating the videos you'll find on this site, you'll usually find me watching baseball with my son Duke and a cold beer in my hand.