Strategies in Content Creation
I created a Sitemap for The Murray Group and submitted it to Google Webmaster Tools. Your Blog’s sitemap is the Index for Google Search. This file gives Google a path to follow when the little Google Robots are searching your site and adding your content to Google’s directory. Your giving Google the Road Map to your website.
Pinterest is a visual social network. What the hell does that mean? When I say visual, I mean everything is based on pictures and short explanations of those pictures. It’s a place to store your favorite images on the Internet and share them with your friends.
The increase in traffic I get from the Firepole Marketing blog contest will be great but ultimately fleeting… The value I will take from this experience are the relationships I’ve formed. The resources I now have at my disposal to bounce ideas and questions off of.
In order to build an search engine optimized small business blog you need consistency and patience. The Murray Group’s SEO campaign came out of the gate guns blazing (see the result from my week 1 post below). There have been significantly less fireworks the last two weeks as far as new leads.
So what the Internet has revolutionized the way small business communicates with their customers. You have an excuse… Actually you now have 33 excuses why you don’t blog about your business.
We’ve finished week #2 of my small business SEO experiment and I’ve learned two things this week that I want to share with you right off the bat. Posting valuable content every day is hard. Posting valuable content every day drives traffic to your website.
Small town businesses throughout the US are beginning to consider online marketing as a legitimate tool for building a larger customer base.
“People don’t search the Internet for information, they search the Internet for Solutions!”
Forget Facebook and Twitter and LinkedIn and Google+… Forget social media. We’re talking about generating serious revenue for your small business with a blog. Social media helps, but if it’s your focus only frustration and heartache lie in your online future.
What I’ve done is pull together a short list of eBooks (one is actually an eCourse which includes lots of great material) that are completely free but contain immensely valuable content. I have read at least some of all these ebooks and respect the knowledge and authority of each author.
