The Content Warfare Podcast

Where every week we interview the Internet's more prolific content creators and extract their secrets to winning the battle for attention online.

Looking to grow your business online? Then you've come to the right place.

Every week Content Warfare Nation gathers together learn how the best in the world content marketing and learns how to find their audience, tell their story and win the battle for attention online.

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Here's what others are saying about Content Warfare:

content warfare podcast reviewHanley is one of my favorite people to listen to online. It is a pleasure to know him and watch as he comes into his own unique style. I truly believe he will be a part of the next generation of influencers, and I can not wait to see him realize his full potential. ~ Tommy Walker

 

content warfare podcast reviewThis is by far one of my favorite shows to listen to!  Ryan Hanley's style is simply amazing.  He get's the word out on all of the content marketing information that can help me, and it is one show that I truly recommend anyone to listen to. ~ Wade Harman

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Demystifying the Business Side of Online Marketing | #113 CWP

content warfare podcast - the riveras

Does the business side of online marketing make you nervous? There are many misunderstandings and misconceptions surrounding the business side of marketing your business online. In this episode of the Content Warfare Podcast we're joined by Ralph and Carol Lynn Rivera as they demystify the business side of online marketing. We dive into the following topics: Who owns your domain name? What should a digital marketing/SEO contract look like? How are digital marketing consultant paid? What questions should you ask about your website hosting? ...and so much more. Check out Ralph and Carol Lynn's prior visits on ...

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When Should We Use Social Media in Our Business? | #112 CWP

content warfare podcast preview image - christian

Are you spending too much time marketing your business on social media? For too many businesses the answer to this question is, YES! In this episode of the Content Warfare Podcast we're joined by Christian Karasiewicz to chat about when we should use social media in our business? Social media is a drug and too often businesses lose sight of the true purpose of social media, (growing the business), in exchange for random activity. Christian explains the methods he instructs his clients to use in determining which social media platforms will yield the highest ROI and are worth spending time on. In the episode ...

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Jon Loomer on How to be Good at Facebook Marketing | #111 CWP

content warfare podcast preview image - Loomer

This week on the Content Warfare Podcast we learn how to be good at Facebook marketing with Jon Loomer. Jon is the creator of the Facebook Mastery training series and a consultant to businesses looking to dominate their market using Facebook Ads. He was also a prior guest on the Content Warfare Podcast, where we chatting about "Becoming a Facebook Master Guru," an episode definitely worth checking out. I spent most of 2014 learning Google+ and growing my audience on that platform. During that time Facebook has changed quite a bit. Like many businesses, keeping up with the changes was tough and other time I've starting to ...

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Tom Doctoroff on Why Twitter is Not a Marketing Strategy | #110 CWP

Don’t miss another episode of Content Warfare. Subscribe on iTunes Today! Thank you and good luck, I am Ryan Hanley

Today we learn why Twitter is not a marketing strategy... In a business marketplace saturated by technology, marketing professionals have begun to focus their energies on creating newer and more digital methods of advertising their brands, with the fear that if they don’t embrace “Big Data,” they will fade into obscurity. This has lead to a move away from the basic marketing principles which achieve success (regardless of platform or medium) to game of chasing the new flashy technology. That's according to Tom Doctoroff, CEO of J. Walter Thompson Asia, who joins the Content Warfare Podcast this week for a discussion on his new ...

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Kim Garst on Social Media Selling the Smart Way | #109

social media selling

Want to learn social media selling the smart way? Join me in welcoming Kim Garst to the Content Warfare Podcast for a look at how successful businesses sell on social media. From content to engagement to traffic and conversions Kim Garst owns social selling. She's helps hundreds, if not thousands of businesses generate more revenue from their work online... ...and its for this reason we've asked her to join us on Content Warfare. We all struggle to sell our products and services on social media. Its time we learn how... Watch the video replay of my conversation with Kim below: [Tweet ""Social selling starts ...

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How to Stand Out in a World Where Everyone is a Copywriter | #108

copywriter

Want to stand out in a world where everyone is copywriter? Today, on the Content Warfare Podcast, we're joined by everyone's favorite copywriter Demian Farnworth for an education on standing out. I blame Copyblogger for creating valuable content on copywriting for far too long. Everything thinks they're a copywriting master (or at least that they know enough about copywriting that they can grow their business creating content online.) It's hard to stand out in a world where everyone is creating content on such an epic scale. That's why I asked Demian Farnworth, the Chief Copywriter at Copyblogger, to stop by the ...

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Tom Webster on Mobile Marketing Strategy for Mobile Humans | #107 CWP

mobile marketing

Does you business have a mobile marketing strategy? In this episode of the Content Warfare Podcast we're joined by Tom Webster, the Vice President of Strategy at Edison Research and the co-author of the new book, The Mobile Commerce Revolution. Get your copy here: http://goo.gl/K8mjDY Tom is also the co-host of the Marketing Companion Podcast, with long time Content Warfare Podcast friend Mark Schaefer, where they riff on all things marketing and data. Definitely a podcast worth checking out. If you're looking for a mobile marketing strategy that will actually add value to the mobile customers you're looking attract this ...

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Picking Barry Feldman’s Brain on Content Marketing Mastery | #106 CWP

content marketing mastery

Wondering what it takes to master content marketing? On this episode of the Content Warfare Podcast we're joined by Barry Feldman as we pick his brain on content marketing mastery. Creativity, consistency, copywriting... successful content marketing utilizes all the tools in the content marketers toolbelt. We know this... ...but to be persuasive we must embrace the power of storytelling. At his core, Barry Feldman is a storyteller and it's for that reason I've asked Barry to join the Content Warfare Podcast. Get inside the mind of a master content marketer and learn to create content that grows your ...

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Building a Passionate Podcast Audience w/ Cliff Ravenscraft | #105 CWP

building passionate podcast audience

In this episode of the Content Warfare Podcast we're joined by Cliff Ravenscraft, the Podcast Answer Man, to chat on two of our favorite subjects, podcasting and audience building. Cliff Ravenscraft is the godfather of modern podcasting and has been a podcasting evangelist for years preaching the power of audio for building a passionate podcast audience. There are few podcasters as qualified to talk about building an audience, excited to hear your next episode, as Cliff. Not to mention he's an extremely nice guy... And as you'll hear in the episode completely transparent in his journey to love what he does. You'll also get to ...

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Jerod Morris on Automation, Content Marketing and World Domination | #104 CWP

jerod morris automation

In this episode of the Content Warfare Podcast we chat with the great Jerod Morris, Vice President of Marketing at Copyblogger Media, for an epic discussion on all things automation, content marketing and world domination. We start basic and work into some of the more advanced strategies that Jerod and the Copyblogger Media team use as they continue to dominate the world of content marketing. Here are just a few of the topics we dive into: What is content marketing? How does content marketing work? How do companies take their content marketing to the next level? What role does automation play in content ...

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