Ryan Hanley

author, speaker, marketing geek

The Beginning of Content Warfare | #1 Content Marketing Podcast

content warfare podcast
It’s official… I have a podcast.

Most difficult part of creating a Podcast… Naming the damn thing.

After a lengthy and rather annoying internal discussion with myself … I decided to do a little crowdsourcing to see what my social connections thought of the various names I was considering.

Seriously… for about a week the only thing holding me back from creating this Podcast was the stupid name.  How silly is that?

Very silly… 

I want to give a special shout out to all my Google+ and Facebook peeps that gave me help and feedback in naming this thing.  I’d like to list you all by name but there were over thirty people that commented and that’s too many for this blog post.

Know I appreciate everyone one of you!

Soooo… With much pride and excitement I’m happy to present you with:

The Content Warfare Podcast

An Epic Guide to Marketing, Social Media and Getting Found Online.

…brought to you most humbly by Ryan Hanley (that’s me).

What’s Inside

  • Welcome (love to know what you think of the intro music…)
    • Who is Ryan Hanley (very brief… who cares right…)
    • What is Content Warfare
    • What does it mean to be a Content Warrior
    • Little Housekeeping (also brief)
    • Quick Shoutout to my man Marcus Sheridan (The Sales Lion) for his support and encouragement getting this thing off the ground
  • The Most Important Principle to remember when listening to the Content Warfare Podcast
  • A Brand New Form of SEO that Radically Increases Search Traffic
    • This is a deeper dive into a post I recently published of the same name
    • More thoughts on Just Be Awesome SEO
  • Wrap-Up and We’re Out

How To Listen

content warfare podcast itunesYou can listen on iTunes

If you want to listen to the MP3 version, all you have to do is right click the link below and you’ll be able to download and listen to it immediately.

And you can always listen to the Content Warfare Podcast right out of your web browser by clicking play.

The Rub

I really want you feedback.  This is my first pass at Podcasting and I find it hard to judge my own work in this media form.

You can leave me a comment above or hit me up on email directly with your thoughts, opinions, things you liked, things you’d like to see me do better…

Also content ideas, questions you’d like me to answer… All that great stuff.

Thank you…

I am Ryan Hanley and this is Content Warfare.

About Ryan Hanley

I help make sales easy through content marketing. My work as a marketing strategist, keynote speaker, and Amazon bestseller author will help your business establish authority, attract an audience and grow revenue. Hire me to speak at your next event or grab a copy of my new book, Content Warfare.

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  • http://blognetworking101.com Jeevan Jacob John

    Awesome, Ryan!

    You sounded like a real professional with talking, Ryan :)

    Your podcast reminds me about my own – I need to work on it. Last time I did a Podcast was in March (I am a lazy guy!).

    Did you already submit your podcast to iTunes? (I did have some problems regarding that!).

    Question: do you plan to keep it at a consistent length or are you doing it at random lengths?

    Q 2: What’s your schedule (I saw your second podcast on G reader, so are you doing bi-weekly?)

    Another question: How did the script writing go? Did you write a post or did you write actual transcript? (I had difficulties with this one, I just wrote the post and then recorded the podcast based on that post – then I displayed the post as transcript).

    • http://www.ryanhanley.com Ryan Hanley

      Hey Jeevan! I’m glad you like the podcast…

      I am going to try to keep the podcast no shorty than 20 minutes and no longer than 30 minutes… But we’ll see.

      My schedule for producing the podcasts is going to be every other week… That allows me to produce good content without getting overwhelmed…

      Lastly, I do an outline in a tool called http://www.Workflowy.com

      It’s free and easy to use and allows me to create an outline for each podcast.


      Ryan H.

  • http://lesdossey.com Les Dossey

    Your enthusiasm and passion for stellar content is awesome.
    The podcast was epic… can’t wait for the next one. Are you
    have Sheridan on?

    Only the Best,
    Les Dossey
    The Man’s Man Coach

    • http://www.ryanhanley.com Ryan Hanley

      Wow Les… really appreciate that brother…

      Next one drops on Wednesday… I’m buttoning up right now. You’ll have to let me know if the 2nd round elevates the bar.

      All the best dude!

      Ryan H.

  • http://www.workerscompclasscodes.com Elaine Yue

    Hi Ryan,
    Great podcast! Not to add any more to your workload, but you could also consider doing screencast videos (like with Jing or Camtasia). I would LOVE to see a quick tutorial of how you use social media most effectively. Because my issue is that it seems like I’m wasting my time jumping from place to place. I don’t know what to retweet, who to like, what post to comment on, etc. There’s just too much stuff.

    Plus, I hear videos are very SEO-friendly.

  • http://www.seowebcontentscribe.com/blog Chadrack

    Hi Ryan,

    Yes, you did a great job there. And did you say this is your first time? I’m sure you must have spend a greater time practicing for this! I had always wanted to do some podcast but my voice is always playing some funny games with me :) Listening to you only make me believe that it can be done. I look forward to getting my first out also. Thanks for the great info.

    • http://www.ryanhanley.com Ryan Hanley


      Really appreciate you giving the podcast a listen. The introductory episode is tough because you want to get a lot of housekeeping stuff out of the way…

      Episode two is going to rock it Hard.

      I look forward to what you have to say on YOUR podcast!

      Ryan H.

  • http://www.stevebaines.biz Steve Baines

    Awesome Ryan!! Congratulations on your first podcast. I have a feeling this is going to be a great medium for you to share your message and knowledge. You have a great voice for it and your passion comes through loud and clear. Good job – can’t wait to hear more!


    • http://www.ryanhanley.com Ryan Hanley

      Wow… Steve I’m really glad you said that about my voice because my wife thought I DIDN’T have a radio voice (except she phrased it a little different)… haha

      Appreciate you stopping by and down the line I may be asking you to participate! If you’re into that!


      • http://www.stevebaines.biz Steve Baines

        LMAO! Well I felt so sorry for you being a Bills fan that I had to say something nice to try and cheer you up 😉 Yah I’m down and Go Redskins! RG3 baby :)

        • http://www.ryanhanley.com Ryan Hanley

          A Canadian Skins fan? What a travesty… haha.

          Ryan Fitzpatrick… MVP!

  • http://www.brentmkelly.com brent Kelly

    Great job Ryan. I am very excited to see where this leads. You definitely have some awesome content to share and I am sure that I as well as many others will find this content extremely helpful. Way to go.

    • http://www.ryanhanley.com Ryan Hanley

      Thanks Brent… Appreciate your thoughts… It seems like the first try wasn’t a total flop which makes me excited for round two…

      Already starting to work on the content for Episode Two!

      Have a great 4th buddy.


  • http://www.Awesurance.com Joshua Nadler

    Congrads man – at first i was like “wtf is this music” then the beat dropped and I was all “oooOOOooo, I like that”.

    Great start. I diggs it.

    • http://www.ryanhanley.com Ryan Hanley

      That beat is pretty fresh right? Catches you off guard.

      Thanks for listening bro!

  • http://aartrijk.com Rick Morgan

    Great start Ryan. I have no doubt that this will be of value to your many fans and followers.

    • http://www.ryanhanley.com Ryan Hanley

      Thanks Rick… I’m glad you enjoyed it!

  • http://weinmaninsurance.com Joe Weinman

    Great start to your PODCASTS! You are providing a great service to me and more like me. We appreciate your experience and knowledge.
    “Just Be Awesome!”

    • http://www.ryanhanley.com Ryan Hanley


      Thank you I really appreciate your kind words… If you have any questions you’d like me to answer send’em over.


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